Trademarks

You know that trademarks can certainly help protect your intellectual property. If someone else attempts to infringe on it, holding the trademark gives you a legal way to push back against this illegal use. This is very important in a competitive global marketplace...

Many intellectual property (IP) violations, such as trademark infringement, don’t involve someone outright stealing a company’s IP and passing it off as their own. A common type of trademark infringement, for example, is when a trademark is “diluted.” There are two...

Trademarks are incredibly important. They help to protect your company’s brand and its intellectual property. Formal registration of the marks that you are either using or hope to use is not an undertaking that you want to overlook as a company owner. All too often,...

You’re an up-and-coming business owner in the middle of planning your business idea. So far, you’ve figured out your niche, set-up and target demographic. Next, you should consider getting a trademark for your company. A trademark is a symbol that differentiates...

The U.S. Patent and Trademark Office (USPTO) is the government agency that processes all federal requests for formal trademark registration. The USPTO is given broad discretion to manage its authority per a federal law called the Lanham Act. Therefore, although it was...

Trademarks serve as potentially powerful elements of a company’s broader intellectual property protection strategy. Unlike reproducible inventions, which are generally only enforceable once the government has issued an explicit patent for the work in question,...

When an organization submits paperwork to the United States Patent and Trademark Office (USPTO) for trademark recognition, it often initiates the process because it has already used a specific image or logo as a trademark. The company has started to advertise or...